Author: 남연재

  • Will La Niña Arrive This Fall? Korea Expected to See Warmer, Wetter Conditions

    The World Meteorological Organization (WMO) has projected a 55% probability of La Niña occurring this fall.

    According to the Korea Meteorological Administration(KMA), the likelihood of La Niña forming between September and November is 55%, while neutral conditions stand at 45%. Extending the outlook to October through December, the probability rises to 60%.

    La Niña occurs when sea surface temperatures in the equatorial eastern Pacific remain below average, influencing global climate patterns both directly and indirectly.

    In Korea, if La Niña develops between September and October, temperatures tend to be higher and rainfall more frequent than normal. This is because cooler waters in the tropical central Pacific strengthen anticyclonic circulation over the North Pacific, drawing in warm, humid southerly winds. Conversely, when La Niña occurs in November to December, stronger northerly winds often bring colder, drier weather. However, in recent years, other climate factors—such as Arctic sea ice and sea surface temperatures in the Indian and Atlantic Oceans—have caused November to still experience warmer and wetter conditions, leaving uncertainties in predictions.

    The KMA stated, “We are closely monitoring the possibility of La Niña and will continue to observe the impacts of changing climate factors.”

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  • K-POP DEMON HUNTERS Boosts South Korea Tourism

    The global success of Netflix’s animation K-POP DEMON HUNTERS is directly boosting South Korea’s tourism market.

    According to global travel platform Klook, bookings for Korea-related travel products surged after the film’s release, with both traffic and reservations rising even during the off-season months of June and July. In particular, K-pop-related bookings increased by 80% compared to pre-release levels, with significant growth from neighboring countries such as Japan, Hong Kong, and Taiwan. Among them, the “K-pop Idol Styling Experience” rose 200%, while dance classes increased 40%, reflecting the film’s popularity.

    Interest in the traditional Korean bath culture of Seshin (exfoliation), featured in the movie, has also grown. Reservations for Seshin experiences increased by 11% overall, while sauna passes in Seoul’s Seodaemun and Jongno districts rose by 57% and 15%, respectively. In response, Klook announced plans to launch more diverse Seshin experience products, such as “one-person Seshin shops.”

    The popularity of K-POP DEMON HUNTERS  is also evident on the ground. An operator of a K-pop dance class said, “We’ve recently received more inquiries from people wanting to learn songs from the film, so we structured our September classes mainly around K-POP DEMON HUNTERS.” They added, “We’re also seeing a noticeable increase in younger customers, especially under teens.


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