IP technology company Slash B Slash has partnered with eSports enterprise WDG to manage official merchandising for the Overwatch Champions Series Asia (OWCS Asia).
Through this partnership, Slash B Slash will handle the planning, production, and distribution of official OWCS Asia merchandise, introducing a wide range of products including smart goods, apparel, figures, and digital collectibles.
Notably, the company plans to launch an interactive phone case featuring NFC technology in early 2026 — when attached to a smartphone, Overwatch characters will appear dynamically on the background screen.
A WDG representative stated, “Slash B Slash’s innovative IP tech solutions will offer fans a completely new experience,” adding that the partnership aims to evolve merchandising into “an interactive platform connecting fans and players, contributing to the growth of global eSports culture.”
Slash B Slash has previously collaborated with global brands such as Disney, Marvel, Sanrio, and Crocs, pioneering the IP-based tech merchandising industry.
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