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Tag: SMEntertainment

  • EXO Returns After 2.5 Years with New Album ‘REVERXE’

    EXO is set to return after two years and six months, marking their comeback with a special showcase.

    The group will release its eighth full-length album, REVERXE, on January 19, 2026. All nine tracks will be unveiled across major music streaming platforms at 6 p.m. KST, followed by a showcase event starting at 7:30 p.m. at Kyung Hee University’s Peace Hall in Dongdaemun-gu, Seoul.

    At the showcase, EXO will perform songs from REVERXE and share various behind-the-scenes stories related to the album, celebrating their long-awaited comeback together with fans in the same venue. With the group’s first full album release in over two years, anticipation among fans is running high.

  • Mega MGC Coffee x RIIZE: Exclusive Collab Goods Hit Stores Nationwide

    Mega MGC Coffee has announced the launch of two new collaboration items with popular K-pop boy group RIIZE, available sequentially across stores nationwide starting October 23.

    This collaboration marks the highlight of Mega MGC Coffee’s ongoing SMGC campaign with SM Entertainment. Even before the release, the products received enthusiastic reactions at fan signing events, with comments such as “the design quality is amazing” and “it looks like the official light stick — a must-have collectible.”

    The collection features ▲RIIZE Love Dome Tumbler Set and ▲Memories Beam Camera Keyring.

    The tumbler, inspired by RIIZE’s official light stick, features a dome-shaped magnetic lid, a 500ml capacity, and both heat and cold retention functions. It also includes a strap for convenience and collectible member photo postcards for fans.

    The Beam Camera Keyring, designed in the shape of a guitar, projects the image of a RIIZE member when its light beam shines in a dark space. With an adjustable strap, it can also serve as a trendy fashion accessory.

    A representative from Mega MGC Coffee commented, “We planned these goods and events to encourage deeper interaction between the brand and fandom. We’ll continue expanding our connection with fan culture and respond to consumers’ desires.”