Cutie Run 2025 Meets Busan: Olive Young Hosts Sanrio-Themed Pop-Up Store

Olive Young, Korea’s leading health and beauty retailer, has opened its first pop-up store outside the capital region, choosing Busan as its next destination.

The Sanrio X Olive Young Cutie Run RUN&GLOW pop-up stores will run until September 21 at Lotte Department Store’s Busan main branch and until September 28 at Trendpot by Olive Young Hongdae.

The pop-up is tied to Cutie Run 2025 Seoul, taking place on September 20, and features a marathon-themed experience zone, limited-edition merchandise, and special promotions tailored for Busan.

An Olive Young representative said, “We created spaces in various regions where customers can experience our brands and products more deeply, so more people can enjoy differentiated beauty experiences.”